Softpay and Sweden Rock

Every summer, the Sweden Rock Festival draws music enthusiasts from all over the world to enjoy days of legendary performances, vibrant atmosphere, and unforgettable memories. Around 45,000 people from around 60 different countries attend the festival each year. Behind the scenes, organizing such a large-scale event involves serious planning and innovative solutions to handle the massive crowds, numerous vendors, and countless transactions that take place every minute.


Organizers of music events, open-air festivals, and pop-up activities are always on the lookout for additional ways to manage these challenges. This is where modern technology, like Software Point of Sale (SoftPOS), steps in to maintain smooth operations and ensure attendee satisfaction.


Challenge and Solution - Tickster Blink Mobile

Sweden Rock Festival required a quick and user-friendly payment solution to meet the expectations of its diverse, international audience. The aim was to streamline transactions, reduce wait times, and guarantee a positive experience for everyone.
 

This year, the festival tested the Tickster Event POS system – Tickster Blink Mobile - powered by Softpay’s tap-to-pay solution. Swedbank Pay was selected as the payment network, making it easy for the festival to accept contactless card payments. Elo Touch M50 handheld mobile computer devices were used for reliable performance in this case.

Advantages of implementing a SoftPOS solution 

  • Cost-Effective: Cuts down on the need for dedicated payment hardware, lowering costs. 
  • Flexibility: Works with any compatible Android device, offering greater mobility and convenience. 
  • Scalability: Easily scales to handle events of any size, from small gatherings to large festivals. 
  • Security: Meets the highest security standards to ensure safe and secure transactions.

About Tickster 

Tickster is Scandinavia’s largest ticketing and POS system, offering a comprehensive sales and event management platform. As an Event POS system, Tickster enhances the customer journey, helping businesses strengthen operations, manage events effectively, and maximize sales. Read more at https://about.tickster.com/

Tickster logo

About Softpay

Softpay.io, headquartered in Copenhagen, is a leading European paytech company revolutionizing the payment landscape with its tap-to-phone solution. By making any Android device a contactless payment terminal, Softpay enables businesses to accept payments effortlessly. Supporting both local and international card schemes Softpay provides flexible payment options for merchants and customers.